Why the BETTER LIVING HOME, GARDEN & LIFESTYLE SHOW?
As
the idea of sustainability and healthy living grows, shows have tried
to highlight it with mixed results. Typically you have large events
that put a Green Pavilion in an otherwise non-green show or you have
green events that continually pull the same crowd. In other words they
are principally preaching to "the choir." Both types of events should
be applauded for helping to get the sustainable message out. The Better
Living Show brings together the best of these two types of shows - a
large event that is walking the walk.
A festival that is not just targeted at the early adopters of a
sustainable lifestyle, but one that targets the mainstream consumer as
well. A show that encourages everyone, no matter where they lie in the
spectrum of sustainable living, to take one more step towards a
healthier lifestyle. And celebrates each and every one of those steps.
Quite frankly…we want to help make a bigger choir!